Discover the Pride and Passion of Khadi Stalls at Mahakumbh: A ‘Vocal for Local’ Triumph!

In Prayagraj, the allure of Khadi products is capturing the interest of visitors, adding to the city’s vast influx of pilgrims and devotees. Inspired by government initiatives such as Aushadhi Kendras and Khadi shops, these outlets are thriving, with Khadi becoming particularly popular. This surge in popularity is largely attributed to Prime Minister Narendra Modi’s ‘Vocal for Local’ campaign, which encourages incorporating Khadi into daily life.

Sunil Kumar Singh, responsible for billing at Swaraj Ashram, reports daily sales of Khadi products ranging from Rs 2 lakh to Rs 2.5 lakh, suggesting that demand is so high that supply can’t keep up. He highlights the growing appeal of Khadi among the youth and its role in boosting employment opportunities.

Dinesh Kumar Chaudhary from Khadi Gram Udyog in Dimapur, Nagaland, noted that this year they are the sole representatives from the Northeast participating in the Maha Kumbh. He expressed pride in showcasing the craftsmanship of Dimapur artisans in Prayagraj, receiving positive feedback. The event has provided a significant platform for Khadi Gramudyog to shine, underscoring the successful arrangements and overwhelming response from visitors.

This trend not only showcases the revival and growing admiration for traditional Khadi but also signifies an economic and cultural impact, highlighting its importance in national heritage.

Original Source: https://www.sentinelassam.com/more-news/national-news/khadi-stalls-at-mahakumbh-garner-attention-thanks-to-vocal-for-local-initiative
Category : National News
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Publish Date: 2025-02-03 12:30:00